AMUSE is here to bring good vibes to your day.
A leading K-beauty brand based in Seoul,
AMUSE offers beauty products that feature clean, vegan formulas for the environment and sustainability, with the added touch of unique colors.

AMUSE Vegan Beauty Project was initiated based on the respect for the belief that “I am Your Lifesaver – Only the products created in happiness can make our lives joyful,” generating good vibes.

Having started after undergoing extensive research efforts, We offer various types of clean, vegan beauty products, certified by France’s EVE VEGAN which is known for its strict criteria from among global vegan certification organizations.

In the future, AMUSE aims to extend its values and areas to our daily lives to establish a new vegan beauty life that’s all about the brand’s joyful attitude.

AMUSE CORAL :
Nude MLBB color spectrum to represent the brand

EASY & ESSENTIAL:
Intuitive product development and design values essential for the generation MZ beauty routine

NEW DIGITAL:
Core competency focused on digital e-commerce channels and new digital content

SEOUL BEAUTY:
A differentiated brand story capturing Seoul Beauty and its quintessence of natural makeup

AMUSE accompanies on your daily journey to find your own vibes and yourself.

STAY AMUSED! ☺